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DIGITAL ADVERTISING & DIGITAL MARKETING (DADM)
Arena Digital Advertising Design and Marketing (DADM) is a comprehensive program that trains students end-to-end training in all aspects of Digital designing to make you job-ready professional.
It gives you a thorough grounding in all the fundamentals & techniques of Digital illustrations, Typography techniques, digital advertising concepts, digital video techniques, internet advertising, email marketing, mobile marketing .The digital marketing and advertising design program combines technology with creativity to train a student or a graduate in the conceptual, design, advertising, marketing, technical and analytical aspects of communication for the digital space.
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Eligibility
10+2 (Any stream) / Undergraduates / Graduates
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Course Duration – 10 Months
(2 hours a day for 3 days a week) (Complete this course quickly by attending extra hours of classes)
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Career Options
Digital Sales Executive, SEO Executive, Digital Marketing Executive, Content Marketing Executive, SEM Executive, Social Media Analyst, PPC Analyst, Internet Marketing Executive, Online Marketing Executive,
DIGITAL MARKETING
The course covers the basics of Digital Marketing addressing the essential topics like Search Marketing, Search Optimization and Display Advertising.
The learner will be also introduced to Email Marketing, Mobile Marketing and the basics of Analytics for effective marketing.
MODULES
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Digital Advertising Concepts
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Typography Design
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Digital Artworks
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Digital Imaging
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Sound Composition
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Digital Video Techniques
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Design Communication Design Portfolio
MODULES
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Marketing Basics
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Internet Advertising with Search Network
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Search Optimization Techniques
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Creative Display Ad Solutions
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Marketing using Email
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Mobile Marketing in Practice
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Introduction to Analytics
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Digital Marketing Portfolio
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